I read this short Forbes article about the top man of the top company in the world --- admitting a strategic mistake and choosing the higher road in another issue. Well done Sir. May your tribe increase :)
[Eric Schmidt, the executive chairman of Google] also said that Google had developed facial recognition technology but decided not to pursue it: “We built that technology, and we withheld it. As far as I know it’s the only technology Google has built, and, after looking at it, we decided to stop.” He explained that “I’m very concerned personally about the union of mobile tracking and face recognition,” fearing that it could be used “in a very bad way.”
Apparently Google’s “Don’t be evil” philosophy—that exact wording is apocryphal, by the way—still obtains. As does: Do make mistakes, but admit them. Which is, all in all, also a very good idea.